Social Media Consultant
Content Producer
Event Host

I specialise in campaigns in the arts, publishing, sustainable travel and anything crafty. With over a decade of experience in the publishing industry and even more years as a content creator in the arts, I’ll help you with all your social media stumbling blocks from strategy to content creation. I’m always in tune with the latest social trends and creators (and have the screen-time to prove it) and am a big geek about social best-practice.

Hosting events and workshops is also a key part of my work. From personal coaching to corporate talks and creative workshops for launch events to hosting author interviews at festivals and bookshops across the country, I’d love to be involved in your next event!

Before launching my freelance business I worked as Audience Development Manager at Penguin Random House UK and Social Media Manager at Young Adult publisher Hot Key Books. I also have over a decade of experience managing my personal literary social media channels ‘Booksandquills’ (say hello on YouTube, TikTok or Instagram), created a literary Sci-Fi podcast The End of the World Book Club and published a guided Book Club Journal with Octopus Books.

- Sanne

  • Social Media Content

    Looking for creative and engaging editorial content with a personal and authentic approach? I’ll create your next catchy short-form video or deliver a list of content ideas to connect with your audience.

  • Strategy & Project Management

    Let me take charge of your next campaign, whether you need support for a social media launch or are looking for someone to liaise between stakeholders for online or in-person events.

  • Content Coaching & Social Audits

    My consultation sessions are designed to help you brainstorm content ideas and get you up to speed on all things social media. If you’re in need of a new approach for your existing or new social channels, my audits will set you up for success.

  • Photography & Videography

    Make your ads stand out and let your products shine! I shoot warm and eye-catching product photography and videos, that will fit seamlessly into all your online platforms.

  • Workshops & Talks

    I host bespoke talks and workshops, both in person and online. With topics like getting up to speed on the latest social media trends, working with influencers, how to build a brand online or even a hands-on crafting session, my workshops are perfect for your next away-day or launch event.

  • Event & Podcast Hosting

    Need a host for your next launch event, interview or panel discussion? I’ll help you bring any event to life! I’m also available to host press junket interviews, podcasts (as a guest or host) and book clubs.

  • Influencer Outreach

    With over a decade of experience on both sides of the influencer industry, I’ll help you connect with the perfect influencers for your next campaign and get you up to speed on industry standards.

  • Reader's Reports

    As a native Dutch speaker with an MA in literary translation (English/Dutch) and hands on experience in both the publishing industry and online reading communities, I can prepare reader reports for novels in Dutch.

Brands I’ve worked with

  • Working with Sanne is a dream - she's efficient, professional and creative, not to mention persistent when faced with a complicated brief. I highly recommend her services!

    Miriam Robinson, Programme Director for The Bookseller

  • After just an hour of Sanne’s time I feel so inspired and much clearer about what I want to say and how to say it. So pleased I treated myself to this much-needed confidence boost!

    Auriol Bishop, Author ‘Christmas is Coming’

  • Sanne created and delivered a series of bespoke productivity and time management workshops for our remote-first studio. Our team benefited hugely from the sessions, which were insightful, practical and beautifully presented. [...] a true pleasure to collaborate with Sanne every step of the way - we would eagerly do so again!

    Sara Veal, Workplace Experience Manager at Uplift Games

  • Sanne was an absolute dream to work with. She approached the project with so much creativity, as well as being a great sport about working to a tight deadline, and we were really thrilled with the results of the campaign.

    Emma Oulton - Video and Influencer Manager Pan Macmillan

  • [Sanne’s] supportive and constructive coaching gave me confidence to adjust my performance style and her technical steer on all aspects of production, including editing, was invaluable. I couldn't have wished for a friendlier or more effective guide.

    James Spackman, Publisher Agent and Consultant

Have any questions or want to book a service? Get in touch!

FAQs

What kind of companies do you work with?

I love working with companies or individuals in the arts, travel and other creative fields. I mostly focus on books, crafts, museums, local and sustainable travel, and charities and frequently work with publishers, traditionally published authors and literary festivals. When it comes to books I specialise in all things gothic, historical, sci-fi, classic and in translation.

What kind of budget do I need to work together?

I’m always open to conversations about campaigns on all levels and I can often create an offer that matches your budget (if you’re a small business or individual, don’t hesitate to get in touch!).

For video/photography shoots, most campaigns I work on start at £450-£1000, and bespoke social media campaigns start at £1000. I also offer coaching calls and social media audits as a budget friendly option.

Do you offer introduction calls?

When you use the contact form on this page to send me any information you have available out your project, whether it’s your general goal or something you’re stuck on, I’ll reach out to schedule a free 15-minute introductory call (or if I don’t think it’s quite the right match, I’ll get in touch to let you know).

What timeline do you work with?

This fluctuates a lot depending on the time of year and the size of the project. Most of the time it’s good to reach out with a lead time of at least 1 or 2 months, but for smaller projects (e.g. a single product shoot, an influencer collaboration consultation or a coaching call) I can often complete them within 2-3 weeks if I have availability.